As an email marketer, you know how important it is to use real-time personalization to create engaging, effective email experiences. Yet the bar is constantly being raised, especially as your competition catches on. This means you need to be more creative in your personalization strategies and constantly consider innovative new approaches. (For example, who could […]
Find guidance, advice and examples for implementing personalization and relevance through email marketing automation here!
Use these outstanding triggered email examples to inspire your own campaigns.
Your holiday planning is probably already in full swing. Check out these tips for making your holiday campaigns a success.
In our last contextual email marketing blog, we talked about how the acquisition phase of the customer lifecycle in email can benefit from contextual email content and real-time content personalization. We also mentioned the five different phases of a typical customer lifecycle in the email marketing world – acquisition, conversion, growth, retention, and reactivation. This […]
Join us at Phocuswright this November for an exciting few days of Los Angeles weather! A great place to see and hear advice from industry-leading travel organizations. The RealTime Email team will be heading down to the JW Marriot at L.A. Live from Monday the 14th until the 17th; we are sponsors and exhibitors at this […]