Good things happen when art and science combine!
Find email open rate bencharks, industry averages for engagement and unsubscribes, and more in this comprehensive guide!
In our first post, we introduced the basic principles of kinetic email design. We covered why kinetic is not another term for interactive or dynamic, and outlined how kinetic design differs from the inclusion of interactive email elements. It’s important for email marketers to understand the differences between contextual, dynamic, and kinetic email approaches. Knowing the difference between these terms is akin to knowing […]