Uncovering Hidden Personalization Opportunities in Retail

Liveclicker and Oracle Marketing Cloud reveal how to personalize your way
to the future. Specifically:

  • • Email’s stymied role in driving more revenue for most e-commerce organizations
  • • Technology innovations that have reshaped email program performance
  • • How to harness the right customer data to drive better decisions about what products and offers to match with shoppers
  • • The new building blocks of personalization
  • • Holistic personalization: The Holy Grail of retail email marketing


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