The GDPR is coming, and many companies are scrambling to do all they can to prepare now.

For more information, you can review our previous article on GDPR compliance or request Liveclicker’s GDPR Overview document from your Liveclicker account development manager or sales rep, as appropriate. Both contain many valuable tips, strategies, and best practices to get ready for this regulation.

In this article, we highlight the many things we’ve done to prepare for the GDPR and comply with its many requirements. We believe this helps our clients solidify their own compliance efforts, and at the same time, hopefully it gives you even more information.

Overview: What is the GDPR?

First though: What is the GDPR, and why is it so important?

The General Data Protection Regulation (GDPR) is a regulation that is intended to strengthen and unify data protection and privacy controls for all individuals within the European Union (EU) by mandating stricter data collection and storage practices.

GDPR will be legally binding and enforceable beginning May 25, 2018 and will have costly penalties for those companies that fail to comply. For example, any organization that has a presence in the EU or the UK could face a fine of €20M or four percent of total revenue (whichever is higher) for non-adherence to the core principles of processing personal data, infringement of the rights of data subjects, or the transfer of personal data to countries or organizations that do not ensure an adequate level of data protection.

If your company does business with citizens in the EU, GDPR could definitely affect your organization. Yet GDPR is not just a concern for organizations based in European countries. For example, U.S. laws now allow EU countries to create class-action lawsuits against U.S. companies, which may have to be defended in each country. Additionally, 29 U.S. states now have similar laws and can impose fines within 30 days of a breach where personally identifiable information (PII) is lost or exposed. 

What has Liveclicker done to comply with the GDPR?

We have already taken extensive steps to maximize our compliance with this new legislation, including:

Legal and process measures:

Technical measures:

Additionally, we have implemented the following technical measures:

Interested in learning more? To access all of our GDPR information, please contact your Liveclicker account development manager or sales rep, as appropriate.